SOI and Smart Farming

76% of homeowners list their home with the first REALTOR® they call. We help you be FIRST.

All of our 12-month postcard campaigns are perfect for keeping you in top-of-mind position with your past clients and prospects, thus helping you to generate more listings, sales and referrals. NAR stats show that mailing 12 times per year versus 8 or less more than doubles the effectiveness and ROI of your campaign.
Sphere of Influence/Past Client Campaigns
NAR stats show that even though 92% of home owners say they would use their last agent again, only 12% of buyers do. Why? They can’t remember their agent’s name!

If you don’t maintain those relationships with your past clients, another Realtor will.
Mailing monthly to your past clients not only increases your repeat business, but helps your reach through them to their network of friends and family to exponentially expand your marketing reach.

Recommendations:
  • Choose a postcard set that reflects you and your personality.
  • We will include text/graphics that promote that you appreciate their referrals.
  • Constantly update your list with new people that you meet.
85% of your clients and prospect WILL NOT move this year, but they ALL know someone who will!


Smart Farming
Less than 20% of Realtors® consistently keep in touch with their past clients. Most homeowners aren’t going to be loyal to their last Realtor®.

Recommendations:
  • Market to an area of at least 500 homes.
  • We will include text and graphics that promote you as their neighborhood real estate specialist and that you are currently looking for listings and referrals.
  • Constantly update your list with new people that you meet.
  • If you live in the farming area, we can promote that you are their neighbor and real estate specialist.

FREE Online Account

  • Manage your contact list 24/7.
  • View and edit multiple campaigns in minutes.
  • Constantly update your list with new people that you meet.
  • Get free delivery confirmation reports with every mailing.

Get Started Today!

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